Telega.io Catalog — How to Choose Telegram Channels for Advertising

Forget about lengthy campaign preparations, selecting, and verifying Telegram channels for advertising—the Telega.io catalog already contains 6,000+ verified channels with detailed statistics and pricing information.

With the Telega.io catalog, you:

• Save time selecting channels. Choose from an extensive database without spending time searching and verifying the audience.

• Get accurate statistics. Rely on up-to-date information about each channel, including ER (engagement rate) and CPV (cost per view).

• Use your budget effectively. Optimize expenses and plan the exact cost of the campaign upfront, thanks to transparent pricing in the catalog.

Let's explore how to effectively use the catalog and select channels for launching ads on Telegram.

Navigation

The catalog is visually divided into two parts: filters and channel cards. Filters help you set up your search according to your criteria, while the cards provide all necessary information about the channel.

Filters

Search by Name and Topic

On the left side of the catalog is a section of filters to help find channels that meet your requirements.

• Search by channel name or keyword: Use it if you know the exact name of the channel or want to find all channels containing a keyword in their name.

• Search by topic: The catalog includes 47 thematic categories, making it easy to quickly choose channels according to your goals.

Tags

Filter channels in the catalog by clicking on the tags that interest you. Hover over a tag to see a tooltip explaining its meaning.

Exclusive Channels: Channels that offer the lowest prices for ads when purchased through the Telega.io catalog.

Verified Channels: Channels officially verified by Telegram with a verification checkmark.

Private Channel: Private channels with restricted access, offering exclusive content to subscribers.

Super Admin Status: shows your channel meets high content standards and regularly completes orders, making it more appealing to advertisers.

NEW: Channels added to the catalog less than 30 days ago. Advertise on these channels to reach a new audience first.

Group (Chat): Public or private groups and chats.

Favorites: Channels added to your favorites list. Use the tag for quick access to preferred channels.

Discount on Repeat and Bulk Orders: Channels offering discounts on repeat orders or orders of two or more ad placements. Choose such channels to save and get discounts on future placements.

Personal Discount: Channels where you receive individual discounts based on previously bought ad placements.

Author's Channel: Channels run by a single person, the owner. Such channels feature a unique style and content approach, increasing audience engagement.

Format

Filter for selecting channels by available placement formats.

1/24: Post is placed for 1 hour at the top and 24 hours in the feed.

2/48: Post is placed for 2 hours at the top and 48 hours in the feed.

3/72: Post is placed for 3 hours at the top and 72 hours in the feed.

7 days: Post is placed for 3 hours at the top and 7 days in the feed.

Forwards: A post from your channel is published in the 1/24 format with a pin at the top for at least 1 hour.

Native: The channel owner creates a post that fits organically into the channel content. The post is placed for 1 hour at the top and 7 days in the feed.

Ranges

Each channel has a section of current statistics. Select channels by key values to find the most suitable ones for your goals. 

Parameters for setting filters include:

• Number of subscribers

• CPV (cost per view)

• Gender ratio of the audience

• Average number of views per post

• Post price

• ER (engagement rate)

ER is the audience engagement rate of a channel, reflecting subscriber activity. It is calculated as ER = (views/subscriber count)*100. We recommend selecting channels with an ER of at least 15%.