Let's look at the process of launching ads in Telegram through the Telega.io catalog.
Step 1: How to Select Channels in the Catalog
- Start your advertising campaign by selecting suitable channels from the catalog.
- To add channels to your cart, click Cart > Add to Cart
2. How to Work with the Cart
The shopping cart is organized into several important sections:
- Selected Channels: A list of channels you have chosen from the catalog.
- Recommendations: Often Bought Together, Top Rated in the Topic, We Also Recommend, Exclusive Discount
- Final Placement Information: Summary and details of your selections.
Let's take a look at the important elements from the first section, depending on your objectives:
Specify the placement format
You can do this in bulk by clicking the 'Actions' button. Then the selected format will be assigned to all channels.
You can do this separately for each channel using the 'Format' drop-down selector.
Important: The system does not allow you to launch advertising campaigns with the 'Forwards' format alongside with other formats. If you want to buy reposts in specific channels, launch a separate project for them.
Specify the number of placements
Like the above, you can do this through the 'Actions' button or the drop-down selector. The option of more than 1 placement is suitable for advertisers who want to take 2 or more posts in the same channel on different dates in advance.
Add more channels
To increase the number of channels in your advertising project, you can add new channels in two ways:
- Manually: Click the 'Add Channels' button to return to the catalog and select channels yourself.
- Automatically: Use the 'Recommended Channels' blocks to trust the system's suggestions.
Share the current set of channels with third parties, such as colleagues
Click the 'Share' icon.
Use the current pack of channels on a permanent basis
Click the 'Save to package' icon to the left of the 'Share' button. Give the package a unique name so that you can easily find it later in the list of packages in the 'My packages' section.
Launch the project!
Check the important metrics in the box on the right. If you have a special promo code, be sure to apply it and click the 'Continue' button.
3. How to Pay for Ad Placement
If your balance is insufficient, the system will prompt you to top up in a convenient way. After completing the payment, you will return to your cart.
4. How to Select the Type of Advertising Campaign
At this stage, depending on the goals of your advertising campaign, you choose the appropriate scenario and click on 'Continue'.
Important: When your project consists of one channel, you will automatically be switched to the #1 scenario.
Scenario 1 - One post for all channels
This scenario is perfect for those who want to share the same post across multiple channels, including text, images, and links. Here, you can specify a unique publication date and time for each channel. Simply create one promotional post, add the relevant links, and attach an image.
How do I add links?
- you can make hyperlinks using the special icon in the editor or a keyboard shortcut Ctrl+K
- you can add a 'naked' link to the text of the post and press Enter or Space to make it clickable.
Watch how the post will look on the channel as you create your ad post using 'Preview Post'.
Same date and time for each channel
Specify the desired date and time of publication if you want to run promotional posts in a specific period
- Leave the date field empty to run the posts in the format: 'As soon as possible'.
Separate date and time for each channel
If you wish, you can specify a unique date and time of publication for each channel. To do this, click the 'Customize
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